5 Ways Ineffective Recruiting is Hurting Your Business

You rely on your employees to keep your business running and your customers satisfied, which makes finding the right candidates critical to your success. But let us remind you, in the U.S., managers have an average hiring success rate of only 50%. That’s far too many missed opportunities, and too many unfortunate consequences as a result. Aside from being a headache and a time drain, hiring the wrong candidate can cost a business an incredible amount of money, increase employee turnover, diminish morale, productivity and product quality, just to name a few. Here are five of the typical consequences that come with bringing on the wrong hire, and five things you’ll want to avoid to keep your organization’s on track.

1. Hurting Your Bottom Line

Even the right candidate is expensive: the upfront costs of interviewing, travel and hotels, training, testing. The wrong candidate multiplies those costs and carries additional hidden costs of diminished productivity. The Center for American Progress reports that a bad hire can cost as $6,000-$15,000, or 20% of an average employee’s salary. However, in their best-selling business book Who, authors Geoff Smart and Randy Street, calculate the cost of a wrong candidate to be as high as 15x that employee’s salary. That means an employee salaried at $100,000 could cost a business $1.5 million in both hard costs and productivity loss.

2. Lowers Employee Morale

In a recent survey from Robert Half of more than 1,000 small and midsize businesses, 53% of respondents reported that teams that work with bad hires experience increased stress. In the same survey, 20% of respondents said mistakes in hiring led to decreased confidence in management. Those results spell disrupted workflow, diminished productivity and increased customer dissatisfaction.

In a larger, wide-reaching organization employee morale is everything. If you’re empowering individuals to make important decisions on their own, then you’ve got to make sure they’re happy with their role and responsibilities, and often times that sense of happiness depends on stability provided by management. When management competence is questioned, which often happens as a result of bad hire, employee morale suffers.

3. Creates More Work for Team Members

Terminating a bad hire isn’t the end of that mistake. Between termination and finding a suitable candidate to fill the vacancy, other team members typically have to pick up the slack. That can take a serious toll in Portland or Seattle where, according to Glassdoor, the average time it takes to interview is 25.3 days or 25.0 days respectively. Not to mention the demands that interviewing, training and monitoring new hires puts on management and human resource departments.

At Herd Freed hartz, our time to candidate metric is typically around 37 days, which means that in that time we will present you with the candidate that is ultimately hired. That may seem like a long time, especially when you have a role to fill, but trust us, it’s better to hire slowly (combing through candidates to find the right people) and fire quickly (when it doesn’t work out) than it is to do the opposite.

4. Increase Employee Turnover

For all the reasons above, choosing the wrong candidate creates an environment that can lead team members to seek out new jobs, multiplying the problem you’re trying to resolve. People can only pick up the slack of a vacant position for so long. And the damage of poor leadership or management level hires is even greater. Rather than simply decreasing a team’s productivity and lowering morale, bad leadership leads to mismanagement of whole teams or departments that can ripple throughout a business. One Gallup report found that half of all employees have left a company to get away from disagreeable management at some point in their career.

The more responsibility for a role that you’re trying to fill, the greater the fallout from a bad hire is likely to be. That’s why, when attempting to fill an executive position, it’s best to work with executive search consultants that have experience sourcing and placing the very best executive talent available.

5. Wastes Your Time

The extra hours you put in should be to grow your business, pursue new ideas, and develop with your team. When managed in-house, it can take far too long to find and hire the right candidate, meanwhile typical responsibilities and workflow suffer as a result. There’s no need to bog down management and human resources with a problem that companies like Herd Freed Hartz strive to resolve so that your time stays your own.

Your business is what you do. At Herd Freed Hartz, saving your business time and money by finding the best leadership with the highest ROI is what we do. We understand that executive recruiting is as much art as science. At Herd Freed Hartz, we look beyond résumés and keyword-matches. We understand personality and the importance of culture fit. Our executive search consultants will work with you, listen to your story, utilize a business-wide approach, dynamic interviewing, and epic storytelling techniques to deliver peace of mind in the form of top-level executive talent.

If you’re interested in the ways that Herd Freed Hartz’ Executive Search Consultants can help you, connect with us today.

Hook job candidates with your “company sizzle”

Create an Excellent Candidate Experience

By Karen Bertiger / Special to The Seattle Times Jobs (published in June 2016)

It’s no secret that today’s talent market is highly competitive, but perks and sign-on bonuses aren’t the only way to attract top talent. Creating a positive interview experience can strongly influence a candidate’s interest, as well as create a long-lasting impact on your overall employment brand.

According to a LinkedIn poll, more than 80 percent of candidates expressed that a negative interview experience can change their minds about a role; likewise, more than 80 percent also said that a positive experience could change their mind the other way.

But it’s not just the candidate you want who matters; everybody has a network with whom they may share their experience. Employer review sites like Glassdoor.com are becoming an influential resource for career decisions. More than 60 percent of candidates who have a positive interview experience will not only actively encourage others to apply, but 39 percent of them would be more likely to purchase that company’s product or service. Meanwhile, a third of those who had a negative experience will publicly share that experience as well, according to the Talent Board’s Candidate Experience Awards survey.

Your goal is to ensure that every candidate who has a touchpoint with your organization not only feels they were treated professionally but leaves the experience a new fan of your company.

Here are a few simple steps you can take that will make an immediate impact on your candidates’ experience.

Hook them early with a job description that “wows” and an easy application process.
Job descriptions should outline the exciting possibilities of the company and its role. They should clearly state the qualifications and goals for the position, followed by a straightforward submission process. Send an automated confirmation so the candidate knows his or her application was received. Often, résumé submissions fall into a “black hole” within recruiting departments; by providing a response, you will differentiate yourself and add a touch that shows appreciation for the candidate’s effort.

Communicate, communicate, communicate.
This is the No. 1 mistake hiring managers and recruiters make when it comes to the candidate experience. Make it a goal to reply to every applicant within 48 hours, either to schedule a first interview, request additional information or respectfully decline with an email template. Throughout your interview process, keep every candidate informed on the next steps and timing.

Outline your hiring process, so the candidate can focus on the interview and not logistics.
When inviting a candidate in for an interview, provide clear directions both to the office and upon arrival, and details describing the structure of the interview, e.g., how long should they expect to be there? Whom will they meet? Will there be a white-boarding session or other skill assessment tests? Providing candidates with the proper information to prepare for the interview will make the candidate feel more confident and at ease, which leads to a more “real” interaction. When the interview is over, be sure to let the applicant know when you plan to follow up with next steps — and then do it.

Respectfully decline.
It’s much easier to focus on creating a good experience for the candidate you hope to hire. But how do you guarantee that the candidates you decline will still leave the process with a positive impression of you and your company? Respectfully declining a candidate is a task most of us would rather avoid, so it’s not surprising that one of the top complaints of the interview process is never being officially “closed out.” By sending a quick, professional note letting the candidate know he or she will not be moving forward in the process, you will actually make a much more positive impression than if you avoid delivering the bad news. If the candidate advanced through multiple interviews, take the time to deliver the news by phone.

Timely communication is even more important when it comes to the candidate you do want. There’s a good chance your top choice will receive multiple offers from your competitors. The candidate will consider a number of factors when deciding which offer to take, but many hiring managers don’t realize that one of those factors is the experience the candidate had throughout the interview process. Did he or she receive clear, professional communication? Was the interview process well-organized? These are indicators of how he or she will be treated once in the job.

Most of these steps can be automated and will take just a few minutes, or even seconds, of your time. And yet, so many companies miss these opportunities to create a long-lasting, positive employer reputation in this competitive marketplace. By treating every candidate with professionalism and respect, you will have a competitive advantage over a less-conscientious competitor.

Karen Bertiger advises companies throughout the Puget Sound area as an executive search consultant with the Seattle-based firm Herd Freed Hartz, Inc.

Last update of the article: 06/05/2020.